I had the privilege recently of previewing a copy of Mark Sanborn’s new book, The Encore Effect. You might remember my interview with Mark where we talked about his best seller, The Fred Factor, in which he tells the story of his postal carrier who did his otherwise ordinary job in an extraordinary way. Mark reminded me again in this book about the power and importance of doing whatever you do with passion and purpose. Even if you are not sure of what your unique purpose and contribution to the world is, do whatever you are doing purposefully and with enthusiasm – your purpose will eventually emerge. Try this out today with someone who isn’t suspecting it. Use a little more eye contact, a little more smile, a little firmer handshake, or a little more service. The difference between good and great is often very small – like the .01 second margin of victory in Michael Phelps’ 100 meter butterfly race last week. Create an Encore performance in your life!